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Usher Embraces Global Vibes with Afrobeats-Infused Single “Ruin”

Global music icon Usher is back, this time, with a fresh sound that blends the soulful roots of R&B with the vibrant pulse of Afrobeats and Amapiano. His latest single, “Ruin,” features acclaimed Nigerian producer and artist Pheelz, who also co-produced the track. Together, they deliver a genre-bending groove that pushes creative boundaries while staying true to Usher’s signature emotional depth.

“Ruin” marks an exciting new chapter in Usher’s musical journey, serving as the lead single from his highly anticipated ninth studio album, COMING HOME, set for release on February 9. The track’s rhythmic percussion, warm synth textures, and infectious basslines give it an undeniably global flair, while Usher’s smooth vocals glide effortlessly over the beat, narrating a tale of heartbreak and vulnerability.

The collaboration with Pheelz signals a strategic embrace of the evolving global music landscape, where African genres like Afrobeats and Amapiano continue to captivate international audiences. By merging these sounds with classic R&B sensibilities, “Ruin” bridges continents and generations, a bold move that showcases Usher’s versatility and artistic evolution.

With over two decades of success, Usher continues to redefine what it means to be a timeless artist. “Ruin” is not just a new single, it’s a cultural crossover moment and a sonic invitation to explore the world through rhythm and emotion. As the countdown begins for the release of COMING HOME, fans can expect more genre-fusing moments that reflect Usher’s commitment to growth, reinvention, and heartfelt storytelling. “Ruin” is now available on all major streaming platforms, offering a taste of what’s to come from one of music’s most enduring voices.

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